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Posted 20 July, 2026

VP Sales EMEA

GDS Group
Bristol, ENG, GB Full Time

Job Description

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Job Role: VP of Sales EMEA

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Location: Central Bristol (Queens Square, Bristol)

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Basic salary: £150,000 - £200,000 + Commission (OTE £400,000+)

The Opportunity\n

This is a strategic, executive-level leadership role for a high-calibre VP/SVP of Sales to lead and scale our UK-based sponsorship sales division.

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You will take full ownership of a multi-million-pound revenue function, leading a large, high-performance sales organisation (up to 40 heads) responsible for delivering sponsorship revenue across our global portfolio of digital and in-person events.

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This role goes beyond team management. You will be responsible for defining sales vision, driving commercial strategy and building a best-in-class sales engine capable of sustained growth.

Key Responsibilities Strategic Leadership & Revenue Ownership\n
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  • Own and deliver annual revenue targets more than £10M, with full accountability for forecasting accuracy and commercial performance
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  • Define and execute a scalable sales strategy aligned with global growth objectives
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  • Partner with executive leadership to shape go-to-market strategy, pricing models and product positioning
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  • Identify new revenue streams, verticals and enterprise opportunities to expand market share
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Sales Organisation Leadership (Up to 40 Heads)\n
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  • Lead, inspire and scale a high-performing sponsorship sales organisation of 30-40+ individuals, including Sales Directors and Senior BDMs
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  • Build a robust leadership layer, developing Sales Directors to drive performance at scale
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  • Embed a high-performance, metrics-driven culture focused on accountability, activity and results
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  • Drive continuous optimisation of team structure, territories and sales processes
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Event Sponsorship Sales Excellence\n
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  • Oversee the full lifecycle of event sponsorship sales across a global portfolio, including in-person summits and flagship digital roundtables
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  • Ensure consistent delivery of high-value, multi-touch sponsorship packages to enterprise clients
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  • Elevate the quality of commercial conversations, ensuring teams engage confidently at C-suite and senior stakeholder level
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  • Maintain a deep understanding of client needs to align sponsorship offerings with measurable ROI
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Talent Development & Performance Management\n
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  • Attract, hire and retain top-tier sales talent and leadership
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  • Implement structured coaching, training and leadership development programmes
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  • Conduct regular performance reviews, pipeline inspections and strategic deal coaching
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  • Create clear progression pathways to support internal mobility and succession planning
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Operational Excellence\n
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  • Drive best-in-class use of CRM systems (Salesforce preferred) to ensure pipeline visibility, forecasting accuracy and data-driven decision-making
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  • Establish and refine KPIs, sales cadences and reporting frameworks
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  • Collaborate cross-functionally with Marketing, Production and Client Success teams to ensure seamless delivery
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Executive Stakeholder Engagement\n
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  • Act as a senior escalation point for key clients and strategic partnerships
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  • Build and maintain relationships with enterprise-level stakeholders and sponsors
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  • Represent the business externally as a senior commercial leader and brand ambassador
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About You\n
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  • Proven track record of leading large-scale sales organisations (20-40+ people) in high-growth, fast-paced environments
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  • Demonstrated success owning and delivering significant revenue targets (£10m+ preferred)
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  • Deep experience in event sponsorship and solution-based sales
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  • Exceptional leadership capability, with a strong track record of building, scaling and transforming teams
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  • Highly commercial mindset with the ability to operate strategically and tactically
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  • Credibility and confidence engaging with C-suite stakeholders and enterprise clients
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  • Strong background as an individual contributor prior to leadership
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  • Experience with Salesforce or equivalent CRM platforms
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What We Offer\n
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  • Market-leading compensation package with uncapped earning potential (OTE £400K+)
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  • A true executive-level platform to shape and scale a major revenue function
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  • Clear pathway to senior leadership progression within a global organisation
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  • Access to world-class training, leadership development, and coaching programmes
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  • Opportunity to work across international markets and global clients
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  • A high-performance, ambitious culture with no ceiling on growth or impact
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