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Posted 21 July, 2026

Area Sales Manager - Merchant sales

GCS Associates
Bristol, ENG, GB Full Time

Job Description

Role: Area Sales Manager / External Sales Representative

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Location: External role coveringBristol, the M4 Corridor, South West England & South Wales

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Sector: Bathroom Wall Panels / Building Materials / Construction Products / Builders Merchants

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Package: £48,000 - £52,000 + Bonus + Car + Benefits

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We are looking for an experienced External Sales Representative / Area Sales Manager for a growing business supplying high-quality bathroom wall panel products into builders merchants, independent retailers, trade outlets and bathroom showrooms across the South West and South Wales region.

The Role\n
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  • Managing and developing existing merchant and retail accounts
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  • Generating new business opportunities across the region
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  • Selling bathroom wall panel systems and associated products
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  • Building relationships with:\n
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    • Builders merchants
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    • Bathroom retailers
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    • Independent trade outlets
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    • Contractors and installers
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  • Covering:\n
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    • Bristol
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    • The M4 Corridor
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    • South West England
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    • South Wales
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This role requires someone with strong commercial awareness, excellent relationship-building skills and the drive to grow market share within an established and expanding territory.

What We're Looking For\n
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  • Previous external or internal sales experience within:\n
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    • Building materials
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    • Construction products
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    • Bathroom products
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    • Builders merchants
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    • KBB sector
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    • Wall panels or interiors products
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  • Strong account management and business development skills
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  • Ability to identify and win new opportunities
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  • Knowledge of the merchant and retail route to market
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  • Self-motivated with a strong sales drive
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  • Excellent communication and negotiation skills
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Key Attributes\n
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  • Customer-focused approach
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  • Proven sales background within construction or interiors products
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  • Experience working with builders merchants and retailers
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  • Ability to build long-term relationships with customers and colleagues
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  • Organised, proactive and target-driven
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This is an excellent opportunity to join a respected and ambitious business within a growing product sector.

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For further information on this exciting Area Sales Manager / External Sales opportunity, please apply online.

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INDS