Sales Development Representatives
Job Description
Sales Development Representative (Lead Generator / Teleappointer)
\nBirmingham City Centre (Office-Based)
\n£30,000 base + £20,000 commission (OTE £50,000)
\n\nThe Opportunity
\nA fast-growing, high-performing consultancy in the energy sector is looking to hire a driven and resilient Sales Development Representative (SDR) to join its expanding commercial team.
\nThis is a high-pressure, high-reward role focused on outbound prospecting, booking qualified meetings, and generating long-term pipeline. You’ll engage directly with senior decision-makers across mid-market and large corporate businesses.
\nThis is not a high-volume, entry-level call centre role — success requires a consultative, intelligent approach to outreach.
\n\nWhat You’ll Be Doing
\n- \n
- Conduct outbound cold calls to UK businesses \n
- Identify and engage senior decision-makers (Directors, Owners, Finance leads, Operations) \n
- Book qualified meetings for senior consultants \n
- Obtain energy bills to support consultancy assessments \n
- Build and manage a pipeline of opportunities \n
- Log all activity accurately within CRM systems \n
- Handle objections and gatekeepers confidently \n
- Contribute to improving outreach strategy and messaging \n
Performance Expectations
\n- \n
- Baseline: ~2 meetings or bills secured per week \n
- Strong performance: 3+ per week \n
- Underperformance: <1 per week \n
- Focus on building long-term pipeline, with sales cycles often lasting 6–12+ months \n
What We’re Looking For
\nEssential
\n- \n
- Experience in cold calling, telesales, or lead generation \n
- Confident, articulate, and consultative communication style \n
- Highly resilient with a target-driven mindset \n
- Strong objection handling skills \n
- Comfortable working in a fast-paced, high-pressure environment \n
- Able to commute to a Birmingham city centre office \n
Desirable
\n- \n
- Experience booking B2B meetings \n
- Background in competitive outbound sales environments (e.g. energy, utilities, telecoms, consultancy) \n
- Comfortable engaging senior business stakeholders \n
What’s On Offer
\n- \n
- £30,000 base salary \n
- Uncapped commission up to £20,000+ \n
- Clear performance-based progression \n
- Full training on sector knowledge and sales approach \n
- Direct exposure to leadership \n
- Opportunity to join a high-growth business and shape a key function \n
Working Environment
\n- \n
- Fully office-based role (Birmingham City Centre) \n
- High-energy, target-driven culture \n
- Supportive onboarding with ongoing coaching \n
Process
\n- \n
- 30-minute initial video interview \n
- Face-to-face interview in Birmingham \n
- Fast turnaround with immediate hiring \n
Ideal start date: August 2026
