Sales Development Representative (SDR)

London (Hybrid)

£35,000 base + £50,000 OTE

Well-funded SaaS company

We’re hiring on behalf of a well-funded, high-growth SaaS company based in London. With strong product-market fit and significant investment behind them, they’re scaling their commercial team and looking for ambitious SDRs to join the journey.

This is a brilliant opportunity for someone early in their sales career who wants structured development, clear progression to Account Executive, and the chance to earn well in a supportive, high-performance environment.

You’ll sit at the top of the funnel, driving new business opportunities through proactive outbound activity.

Typical responsibilities include:

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• Cold calling, email outreach and LinkedIn prospecting
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• Building and managing targeted account lists
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• Identifying and engaging key decision-makers
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• Qualifying inbound and outbound leads
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• Booking high-quality meetings for the Account Executive team
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• Maintaining accurate CRM records and pipeline hygiene
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• Working closely with marketing and sales to optimise messaging
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This is a metrics-driven role with strong coaching and clear KPIs — perfect for someone competitive, resilient and hungry to develop.

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• 6–24 months’ experience in sales, customer service, lead generation or a commercial role
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• Confidence speaking with senior stakeholders
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• Strong communication skills (written and verbal)
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• Coachable, driven and target-motivated
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• Comfortable with outbound activity and rejection
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SaaS experience is a bonus, but not essential.

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• £35k basic salary
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• £50k OTE (uncapped commission)
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• Hybrid working (London office)
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• Clear progression pathway to Account Executive
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• Structured onboarding and ongoing coaching
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• Wellness support initiatives
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• Team socials and a strong collaborative culture
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• Weekly, monthly and quarterly incentives
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• Additional performance bonuses and competitions
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If you’re looking to break into a fast-growing SaaS environment with real earning potential and career progression, this is a great place to start.