Digital Content Manager

Digital Content ManagerLocation: London, Hybrid (3 days in office, 2 days from home) Salary: £50,000 to £55,000PermanentWe are recruiting for an experienced Digital Content and Channel Marketing Manager to join a forward thinking organisation at an exciting stage of its digital transformation. This is an opportunity to shape and deliver a digital marketing strategy across multiple channels, driving engagement, customer acquisition and long term retention through data led marketing and innovative digital campaigns.Leading a Social Media Executive, you will play a key role in developing connected customer journeys, optimising digital performance and embedding best practice across the organisation.Key Responsibilities\n

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• Develop and deliver the digital marketing strategy across website, CRM, email, social media, paid media and marketing automation
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• Lead customer lifecycle marketing, creating personalised and automated campaigns that improve engagement and retention
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• Manage website content, user journeys and digital content governance to deliver an excellent online experience
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• Oversee social media strategy, content planning and channel performance while supporting PR, events and brand awareness initiatives
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• Monitor campaign performance using analytics and data insights to optimise digital activity and deliver measurable results
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• Coach and mentor colleagues while managing external agencies and supporting continuous digital improvement
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About You\n

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• At least five years' experience in a digital marketing role with responsibility for multi channel campaigns
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• Strong background in email marketing, CRM, lifecycle marketing and automation platforms
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• Experience managing digital agencies and website development using CMS platforms such as Drupal
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• Advanced analytical skills with experience using Google Analytics, HubSpot or similar platforms to drive performance improvements
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• Strong understanding of SEO, PPC, content marketing, social media and AI driven marketing tools
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• An organised, collaborative and commercially minded marketer with excellent stakeholder management skills
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Benefits\n

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• Salary of £50,000 to £55,000
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• 25 days annual leave plus bank holidays
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• Life insurance
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• Pension contribution
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• Hybrid working with 3 days in the office and 2 days from home
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