E-commerce Manager

Ecommerce ManagerLocation: Garstang, Lancashire Job Type: Full Time (37.5 hours per week) Working Hours: Monday to Friday, 8:30 am 5:00 pm Salary: £35,000£40,000 per annum + BonusOur client is a well-established specialist in large-format print and display solutions, with over twenty years experience delivering high-quality products for businesses across the UK and internationally.Based in the North West of England, the business has built a strong reputation for quality, reliability and fast, efficient delivery, helping customers achieve standout results for exhibitions, events and promotional campaigns.The RoleAn exciting opportunity has arisen for an experienced Ecommerce Manager to join a fast-growing online business and play a key role in driving digital growth.Working closely with the senior management team, you will help shape the ecommerce strategy and take responsibility for the ongoing improvement of the company website, customer journey, and digital marketing activities across SEO, email, social media, and paid advertising.This is a hands-on role for a commercially minded ecommerce professional with strong analytical skills, a data-driven approach and the creativity to identify new opportunities and deliver measurable results.The company is based in Garstang, Lancashire, between Preston and Lancaster and is in a remote location. Own transport is required.Key responsibilities:Working with the senior management team to develop the ecommerce strategy for the company websitePlan and execute an effective email marketing plan with input from senior management.Updating and improving the company websites (B2B & B2C)Continually reviewing and improving the customer journey, website navigation, product listings and overall online shopping experienceManaging and updating the company's social media channelsWorking with our SEO agency to drive increased organic growth and activityUtilise strong analytical ability to evaluate customer experience and implement improvements by collaborating with senior management and external agenciesMonitoring website and marketing performance to identify opportunities to improve conversion rate, average order value and online revenueSupporting digital advertising activity and working with external partners to improve return on investmentWorking on strategies to build a lasting digital connection with consumersLiaising on website and marketing projects with external suppliersSourcing and adding new products to the website from external suppliersMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Keeping an eye on competitor activity, ecommerce trends and new opportunities to help the business continue to grow onlineRequirementsEssentialA proven track record of generating resultsExperience managing and communicating with external agenciesExperience in implementing SEO strategiesStrong understanding of current online marketing concepts, strategy and best practiceExperience in all elements of digital marketing, including social media management and advertising, email marketing, content marketing, etcExperience in using data to drive decision-making analytical and problem-solving skillsExperience in various digital marketing software, including Google Analytics, Klaviyo, Hootsuite, etcA good understanding of ecommerce websites and what drives conversion, customer experience and online salesAttention to detailCommercially mindedExcellent command of written EnglishProactive mindset and full to the brim of ideas!DesirableExperience with Shopify, DatoCMS, and managing large ecommerce product cataloguesExperience sourcing B2B productsExperience with digital advertising platforms, including Google Ads, Microsoft Ads, and Google Merchant CentreWhats In It For YouCompany bonus scheme with performance-based objectives.20 days' annual leave plus bank holidaysChristmas shutdown, with the days between Christmas and New Year typically gifted to employees, giving additional paid time offExtra annual leave awarded for long serviceLife insuranceCycle to Work schemeFriendly, supportive team with regular company social eventsWhats next? Its easy! Click APPLY now! We cant wait to hear from you!Your data will be handled in line with GDPRTPBN1_UKTJ