Posted 30 July, 2026
Footwear Brand Manager
TRP Recruitment
Chester, ENG, GB
Full Time
Job Description
We are working with an established international business who are looking to appoint a Footwear Brand Manager to lead G Star across their portfolio. This is an exciting opportunity for someone with strong footwear sales, product and brand experience to take ownership of a well-known label across the European market.The role will suit a commercially minded and strategic individual who enjoys building brands, developing key accounts and working closely with both internal teams and brand partners. You will be responsible for driving wholesale growth, managing major retail relationships and ensuring full alignment across sales, product, marketing and operations.Main responsibilities will include:Acting as the key point of contact with G Star, managing seasonal briefings, range reviews and strategy meetingsLeading wholesale sales and account management for G Star across approved European territoriesBuilding and growing relationships with key accounts, distributors and agentsDeveloping and delivering sales plans and forecasts in line with business KPIsManaging sell-in, range selection, pricing structures and minimum order quantitiesNegotiating account terms and supporting end-of-season discussionsOverseeing the account-focused critical path to ensure deadlines for orders, launches and deliveries are metWorking closely with customer care and operations to ensure all orders are tracked accurately through the processSharing and coordinating seasonal marketing plans with accounts and distributorsCollaborating on product development, including styling, colourways, pricing strategy, range building and special projectsAnalysing sales and account performance, providing regular reporting and actionable recommendationsManaging sales appointments, trade meetings, samples and in-house sales toolsPerson specification:Strong experience within footwear sales, product or brand management, gained within fashion, sportswear or lifestylePrevious experience managing European brands or key accounts within the footwear marketStrong understanding of the lifestyle footwear and fashion market, with relevant key account relationshipsProven ability to build brands and execute sales and brand strategy successfullyCommercially and analytically minded, with the ability to turn KPIs and data into clear actionsExperience across marketing, brand strategy, leadership and project managementHighly organised, collaborative and confident working in a fast-paced environmentTPBN1_UKTJ
