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Posted 30 July, 2026

Sales Manager

Reed
Reading, ENG, GB Full Time

Job Description

Sales Manager - Reading - Base salary to £75,000 - OTE to £120,000

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(Business Technology Services)

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I'm working in partnership with our clients as they hunt for a commercially driven Sales Manager to play a key role in developing new business opportunities and strengthening relationships with established customers across the UK, This position is suited to someone who thrives in a consultative sales environment, enjoys engaging with senior stakeholders, and can confidently navigate complex service-led opportunities from initial engagement through to contract award.

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An opportunity to join a business where you'll have the autonomy to develop meaningful customer relationships, influence growth across a broad UK market, and work on complex, commercially significant opportunities.

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A bit more about the day to day....

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  • Identify, qualify and secure new business opportunities within enterprise and large corporate organisations.
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  • Develop and execute targeted sales plans that support sustainable revenue growth.
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  • Build and maintain a healthy sales pipeline through proactive market engagement and strategic prospecting.
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  • Lead opportunities through the complete sales lifecycle, from initial discovery through to negotiation and close.
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  • Build trusted relationships with key stakeholders and decision-makers.
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  • Create account development plans focused on expanding customer engagement and increasing long-term value.
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  • Identify opportunities to broaden service adoption across existing clients.
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  • Develop a clear understanding of customer objectives, challenges and future priorities.
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  • Position solutions that align commercial value with customer outcomes.
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  • Commercial Leadership
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  • Develop proposals, presentations and commercial recommendations.
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  • Lead contractual and commercial discussions with customers and key stakeholders.
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  • Maintain accurate pipeline management, forecasting and reporting activity.
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  • Ensure opportunities are progressed effectively through established sales processes and CRM systems.
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  • Work closely with technical, solution and delivery teams to design customer-focused proposals.
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  • Support successful handover and onboarding of new business opportunities.
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  • Collaborate with internal stakeholders to ensure customer expectations are met and exceeded.
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  • Contribute to strategic bids, customer reviews and growth initiatives where required.
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  • Keep informed of industry developments, competitive activity and emerging customer requirements.
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  • Use market intelligence to identify new avenues for growth and improve sales effectiveness.
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  • Share customer and market feedback to support business planning and service development.
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Is this you?

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  • An experienced sales professional with a proven ability to build relationships, win new business and develop strategic customer partnerships within complex B2B environments.
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  • Demonstrable success in selling complex service-based solutions within enterprise environments.
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  • Strong track record of securing new business and growing existing customer accounts.
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  • Experience managing longer sales cycles involving multiple stakeholders and decision-makers.
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  • Ability to engage confidently with senior business and technology leaders.
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  • Strong commercial acumen with experience managing forecasts, pricing discussions and commercial proposals.
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  • Strong understanding of consultative and solution-led sales methodologies.
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Qualifications

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  • Degree-level qualification or equivalent professional experience.
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