Trade Marketing - Food & Beverage

Job Summary

A direct hire opportunity is available for an experienced Trade Marketing Manager in the food and beverage production industry in City of Industry, CA. This role is ideal for a marketing professional with strong Food, FMCG, or CPG trade marketing experience who understands how to connect brand strategy, retail execution, distributor partnerships, and consumer demand.

The Trade Marketing Manager will play a key role in developing and executing channel marketing programs that support sales growth, improve product visibility, and strengthen market performance. This is a strong opportunity for someone who enjoys working cross-functionally with sales, brand, product, and retail partners in a fast-paced consumer goods environment.

This opportunity offers stability, collaboration, and the chance to influence brand performance at the retail and distributor level. The work environment values teamwork, practical execution, market insight, and strong communication, making it a good fit for candidates who enjoy supportive leadership, positive cross-functional partnerships, and visible impact on business growth.

Key Responsibilities

- Develop and execute trade marketing strategies that support sales goals, brand visibility, and market share growth across key retail and distributor channels.
- Partner with sales, brand marketing, product, and distributor teams to plan promotions, product launches, merchandising programs, and channel-specific campaigns.
- Analyze market trends, customer activity, category performance, and promotional results to identify opportunities and recommend improvements.
- Manage trade promotion planning, retail execution support, in-store marketing materials, and customer-facing sales tools.
- Monitor program performance, budgets, timelines, and ROI to ensure trade marketing initiatives deliver measurable business impact.
- Support customer presentations, sales initiatives, and go-to-market plans for food and beverage products.

Compensation and Benefits

- Salary range: $100,000 to $120,000 per year.
- Job type: Direct hire.
- Location: City of Industry, CA.

Required Qualifications and Skills

- Lead trade marketing programs for food, beverage, FMCG, CPG, or related consumer goods products.
- Manage promotional planning, channel marketing execution, retail support initiatives, and in-store marketing programs.
- Partner with sales and marketing teams to support product growth, customer engagement, and go-to-market execution.
- Analyze trade activity, market trends, category performance, and campaign results to improve business outcomes.

- 7 or more years of trade marketing experience in the food, FMCG, CPG, or related consumer goods industry.
- Strong understanding of retail channels, distributor relationships, promotional strategy, and consumer product marketing.
- Ability to translate brand and sales objectives into practical trade marketing plans that support revenue and market share growth.
- Strong analytical skills with the ability to evaluate market data, promotion performance, budgets, timelines, and ROI.
- Excellent communication, presentation, organization, and project management skills.
- Ability to work effectively with cross-functional teams in a fast-paced food and beverage production environment.

Preferred Qualifications

- Mandarin language skills are a plus, but not required.
- Experience supporting Asian food, beverage, grocery, or specialty retail channels is a plus.
- Experience working with distributors, brokers, retailers, or national and regional accounts is preferred.

This company offers growth and a great group of people to work with.