Marketing and Events Executive

Are you an organised, creative marketer who loves bringing events to life?

We're looking for an ambitious Events & Marketing Executive to join a market-leading B2B information and events business that supports thousands of organisations across the UK. This is an exciting opportunity to own the delivery of high-impact webinars and live events while creating marketing campaigns that generate engagement, drive registrations and deliver commercial results.

Working alongside an experienced Events & Marketing Manager, you'll take ownership of campaigns from concept through to delivery, giving you real variety, autonomy and the chance to make a visible impact.

Day to Day

\n
• Plan, coordinate and deliver a programme of digital webinars and live events
\n
• Build engaging marketing campaigns across email and digital channels
\n
• Create event programmes, promotional content and customer communications
\n
• Run A/B tests across subject lines, messaging, landing pages and calls to action to continually improve campaign performance
\n
• Host webinars, support speakers and ensure every event runs seamlessly
\n
• Work closely with Sales, Marketing and Content teams to maximise registrations and commercial success
\n
• Monitor campaign performance, produce insightful reporting and identify opportunities for continuous improvement
\n
• Maintain CRM data and support campaign targeting and optimisation
\n

YOU?

\n
• Previous experience delivering B2B events, webinars or marketing campaigns
\n
• Excellent written communication and copywriting skills
\n
• Highly organised with the ability to manage multiple projects and deadlines
\n
• Commercial mindset with an interest in campaign performance and optimisation
\n
• Experience using CRM and email marketing platforms would be advantageous
\n
• A proactive attitude with plenty of ideas and a willingness to test new approaches
\n

965357CCR15

INDHIN

The Portfolio Group are acting on behalf of our client in recruiting for this position.