Content Lead - Luxury Jeweller

We’re hiring a Content Lead \n

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Mayfair, London | Full-time

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We’re building something bigger than a luxury watch retailer at Trilogy Jewellers.

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We’re building a brand people actively follow and content is at the centre of that.

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We’re looking for a Content Lead to take real ownership of how Trilogy shows up across Instagram, TikTok and YouTube.

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This isn’t about scheduling posts.

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It’s about building a content engine with taste, consistency and momentum.

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If you want to execute briefs, this won’t be the right role.

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If you want to shape the story and build something properly, read on.

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The role\n

You’ll lead content from idea to execution to growth.

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Day to day, that means:

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• Setting the visual direction and tone for the brand
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• Shooting and editing high-quality video around rare watches, jewellery, and life inside a Mayfair luxury business
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• Turning real moments; product drops, sourcing wins, behind-the-scenes access -into strong storytelling
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• Building repeatable formats instead of one-off posts
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• Working closely with the founder, sales and marketing teams so content actually supports the business
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You’ll be hands-on, but you’ll also be thinking long-term about where the brand is going.

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What success looks like\n

In the first year, you should have:

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• Given Trilogy a clear, recognisable content style
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• Built content formats that people come back for
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• Grown at least one platform meaningfully
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• Started laying the groundwork for longer-form YouTube content
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• Helped turn Trilogy into a brand people follow even when they’re not buying a watch
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This could be a great fit if you:\n

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• Have grown a brand, page or personal account and can show it
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• Have good taste and understand restraint, especially in luxury
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• Know how to hold attention without chasing every trend
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• Are comfortable working independently and making decisions
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• Want responsibility, not just tasks
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Probably not a fit if you:\n

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• Need constant direction
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• Only want to edit, not shape ideas
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• Prefer slow-moving environments
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• Aren’t interested in the commercial side of content
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Why Trilogy\n

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• Access to watches and jewellery most creators never get near
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• Real creative freedom and trust
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• Direct access to the founder
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• A chance to build something long-term, not just “run socials”
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• A role with visibility and genuine ownership
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How to apply\n

Please send:

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• Your portfolio or showreel
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• Links to accounts or brands you’ve helped grow
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• A short note on how you’d approach building Trilogy’s content
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📩 [email protected]

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