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Posted 05 August, 2026

Senior Social-First Creative Lead @ Global Entertainment Group

Major Players | B Corp™
London, ENG, GB Full Time

Job Description

A globally recognised entertainment and media group, home to some of the biggest shows on TV, is looking for a senior Social-First Creative Lead. This is a rare chance to define a new function from the ground up, shaping both the strategy and the team around it, working across major titles and new launches, creating directly with the audiences who watch them.

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Key Responsibilities

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  • Shape and build a brand new audience marketing function from scratch, defining process and approach as you go
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  • Direct social-first content and video strategy across major entertainment titles
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  • Build and directly manage relationships with creators and influencers, not just brief an agency to handle it
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  • Collaborate with global broadcast and streaming partners on joint marketing initiatives
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  • Identify and run owned paid and organic social activity, directing specialist agencies where needed
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  • Present to and influence senior stakeholders across the business, pitching your own ideas and direction
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  • Balance hands-on creative thinking with commercial and strategic planning, comfortable moving between marketing-led and commercially-driven social work, not just creative execution
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Skills & Experience

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  • 7-10 years' experience, with a clear track record of progression into strategist or lead-level responsibility over the last 2-3 years
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  • Strong track record of leading social-first or audience-first campaigns, ideally ones you originated and drove yourself
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  • Experience should come from consumer brands, ideally brands that have scaled to global audiences
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  • Experience across freelance, agency, or in-house settings all welcome, provided you've had genuine ownership of the creative output
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  • Working familiarity with Adobe Suite and a basic understanding of paid social/ad platforms
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  • Comfortable and fluent with AI tools in creative workflows
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  • Comfortable holding a strategic point of view in the room, including gaining buy-in from stakeholders and leadership
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Personal Attributes

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  • Comfortable with ambiguity, happy building process as you go rather than following an existing one
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  • Genuinely curious, always experimenting with new formats, platforms and ideas
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  • Confident presenting and pitching to senior stakeholders
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Location & Workplace Policy

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  • London based, hybrid working
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  • Targeting a Q4 2026 start
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*PLEASE READ: To apply, please attach your PORTFOLIO with social creative work clearly visible. Alternatively, if you upload your CV, you must include a link to your portfolio on your CV. Applications without portfolios will not be considered.