Retail Media Analyst (Contract)

Retail Media Analyst (Contract) London / Remote | Inside IR35

Day Rate: £400/£450 Inside IR35

This is an opportunity to join a major retail organisation on a high-impact retail media project, helping shape how marketing performance is measured and optimised across a diverse media ecosystem. You'll work closely with commercial stakeholders, providing strategic analytics that influence campaign effectiveness and business outcomes.

The Company

They are a well-established retail business with a significant customer presence across multiple channels. Their retail media function is continuing to evolve, creating an opportunity for an experienced analyst to support measurement, optimisation, and strategic decision-making. You will join a collaborative environment where data-driven insight plays a key role in commercial success.

The Role and Deliverables

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• Analyse and measure the performance of retail media campaigns across multiple channels.
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• Advise stakeholders on campaign setup, tracking requirements, and measurement frameworks.
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• Evaluate channel effectiveness and provide actionable recommendations to improve performance.
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• Partner with commercial teams to align retail media activity with wider business objectives.
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• Develop robust approaches to campaign measurement and performance reporting.
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• Support optimisation across CRM, POS, in-store media, website, paid social, and digital analytics channels.
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Your Skills & Experience

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• Strong experience analysing and measuring retail media campaigns.
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• Advanced SQL skills and the ability to work with large, complex datasets.
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• Hands-on experience using Databricks.
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• Strong capability in Python and/or R for analysis and insight generation.
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• Experience working with Google Analytics and BigQuery.
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• Ability to translate complex analytical findings into clear business recommendations.
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• Strong stakeholder management and communication skills.
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• Experience supporting data migration or data integration projects is advantageous.
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• Previous experience within a retail environment is beneficial.
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How to Apply

If you have strong retail media analytics experience and are confident working with Databricks, SQL, and digital marketing measurement, please apply to discuss this contract opportunity further.