Digital Acquisition Manager

Digital Acquisition Manager?? London?? 3 Month Initial Contract?? Competitive £250-280 a day? Outside IR35?? On-site 2-3 Days Per WeekWe're looking for a hands-on Digital Acquisition Manager to take full ownership of Google Ads and Meta, helping us bring performance marketing fully in-house and unlock the next stage of growth.This isn't an agency management role. You'll be in the accounts, building, optimising and scaling campaigns yourself, with direct ownership of new customer acquisition across two ecommerce markets.What you'll doOwn strategy, budgets and day-to-day optimisation across Google Ads (Search, Shopping & Performance Max) and MetaDrive new customer growth across UK and US marketsBalance brand vs non-brand and prospecting vs retargeting activityCollaborate with an in-house designer to improve creative performanceOwn attribution and tracking across GA4, GTM, Meta Pixel/CAPI and ShopifyReport on the metrics that matter: CAC, ROAS, acquisition performance and revenue growthWhat we're looking for5-10 years' hands-on experience managing Google Ads and Meta for DTC/ecommerce brandsStrong knowledge of Shopping, PMAX and paid socialConfident with GA4, GTM, Shopify and attributionAble to challenge performance, spot opportunities and act quicklyClear communicator who can translate data into commercial actionsWhy join?Significant media budgetDirect access to decision-makersGenuine ownership and autonomyOpportunity to shape and build an in-house acquisition function from the ground upPerfect for a freelance performance marketer who enjoys rolling their sleeves up, improving results fast, and making a visible commercial impact.*Rates depend on experience and client requirementsTPBN1_UKTJ